(Ruth Sherman) & (Re Perez) Obama’s Winning Branding – Branding, Public Speaking, Communication

ruthsherman.com http How did Barack Obama beat Mitt Romney? Branding. People resonated more with Obama than with Romney. It's that simple -- and that complex. I was thrilled to have Re Perez of BrandingforthePeople.com join me in a conversation about branding strategies that work not only for the highest-stakes contest of all, but for just about anyone else.

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