www.melissanobbe.com Learn the steps to exude your personal brand from yourself. Before you can create your personal brand, you must first fully understand yourself so you can dig up genuine and true brand attributes. Follow these steps to begin the personal branding process 1. What is your vision? 2. What is your purpose? 3. What are your values? 4. What are your passions? 5. What are your personal brand attributes? 6. What are your strengths? 7. How are you different (and better) than your peers? 8. Create a personal brand statement. 9. Rate your statement.