How do I create an online advertising model for a new website business plan?
I'm looking to create a detailed online advertising business model but not sure where I can get decent stats or if I'm talking out of my butt for this business plan I'm writing. Where can I get good stats and know what people are willing to pay as a CPM (cost per thousand impressions).
Yahoo has a good website builder and domai names for sale
If you are building a business case and you need Advertising CPMs, I would do the following:
- Identify the type of site, content and audience you are likely to attract.
- Find sites that are comparable to the profile you have built.
- Categorize the types of pages you will build (e.g. home page, bulletin boards.
- Call/contact the sites with comparable content and ask them what CPM they would charge you to advertise on their pages.
You can also sign up for a Google Adsense account
https://www.google.com/adsense/?hl=en_US&sourceid=aso&subid=us-et-bizsols_newF
They cannot tell you how much money you will make but they may help you with some perspective and feedback on your assumptions.